Tosin Alabi is one of a rare breed of people who can look stunning when simple. An accounting graduate and Masters degree holder in International Management, she is the initiator of Tosin Alabi Group, a business development firm providing support for start-ups and enterprises.
An ‘unashamed’ believer, Tosin blogs regularly on God, lifestyle and fashion on her popular platform,Africanism Cosmopolitan.
In this interview, Tosin Alabi talks about some of her takes on fashion and style.
St.Eve Magazine: What/Who inspired the creation of http://africanismcosmopolitan.com/ and what motivates you to keep going during the good and bad times?
Tosin Alabi: My blog was created firstly to answer questions I often got about my style and hair, I decided to create a platform where people could get stylish yet affordable fashion items. Over time I realized I had more to offer than fashion, so I rebranded it into a full lifestyle blog where education, faith, food and style topics are discussed.
What keeps me going is my commitment to success. I like to be efficient in my every endeavors, so even when I’m tired I know I have a responsibility to my readers which I must fulfill to maintain followership.
St.Eve Magazine: If you were to start all over again, what would you do differently?
Tosin Alabi: The first thing I’d do differently is to educate myself on the monetization of my social influence; I did a lot of free/underpaid work for brands when I didn’t realize my social capital. If I had known the potential of my blog I would have improved on a lot of things.
St.Eve Magazine: What beauty, grooming products, or spa treatments do you use before, during, or after attending a Fashion Show?
Tosin Alabi: I have attended a few fashion shows and I can’t necessarily say I have a strict Regimen prior to my attendance. But I usually like a nice manicure and well-groomed brows. I am also a huge perfume lover so I certainly dose myself with a good amount before any outing.
St.Eve Magazine: Do you think that the clothes we wear reflect what is inside us? If yes, what type of clothing do you wear when you are angry and you want to express yourself?
Tosin Alabi: I think most people just like to look good, and its not really that deep for me. However I do believe the clothes we wear can have an influence on our mood/aura. Mustard yellow is one of my favorite colours , so when I wear anything in that colour I find myself very cheery.
St.Eve Magazine: What is the most useful article of clothing in your wardrobe?
Tosin Alabi: Certainly my black dress/es. I have quite a few and I love how I can style them with accessories and get a new look every time.
St.Eve Magazine: If you had to start your wardrobe from scratch, what 5 things would you go and buy straight away?
Tosin Alabi: Easy! My yellow shift dress, My rosegold mules from Office, my black leather skirt from asos, My black blazer with shoulder embellishments and my White skinny jeans.
St.Eve Magazine: What would you wear to meet royalty or the President of Nigeria?
Tosin Alabi: A knee length ¾ sleeve pencil dress and court shoes.
St.Eve Magazine: Who is the best dressed person you know alive?
Tosin Alabi: Hahahah one person? No I have a lot. So I’d go with Stella of J’adore fashion and Soraya of Style is my thing.
St.Eve Magazine: Which Nigerian favourite designer has impressed you the most and why?
Tosin Alabi: I think I love Iconic Vanity besides the price tag. I Love their consistency and the skill and dedication in creating each outfit. Their hand beaded jackets are a must have.
St.Eve Magazine: Describe a perfect day.
Tosin Alabi: Good breakfast in bed, emails on business collaborations, Free and fast wifi, traffic free and home to great dinner made by my mum.